Advanced Digital Capabilities for Business Management
Advanced Digital Capabilities for Business Management
Welcome and introduction – Presentation of the workshop objectives and the importance of advanced digital management in the competitiveness of rural SMEs (10 min).
Overview of digital tools for businesses – Review of current solutions: ERP, CRM, electronic invoicing systems and data analysis (20 min).
Efficient process management with digital tools – How to digitise key processes: administration, customers, inventory and internal communication (25 min).
Advanced use of ERP and CRM – Main functionalities, integration with other systems and practical examples adapted to rural businesses (25 min).
Data analysis and decision-making – Introduction to Business Intelligence (BI), dashboards and data visualisation to improve management (20 min).
Practical exercises – Setting up a control panel with BI tools (e.g. Power BI or similar) and simulating customer management in CRM (30 min).
Task and workflow automation – Use of RPA and other accessible tools to reduce operational workload (20 min).
Basic advanced digitisation plan – Checklist template for implementing digital tools in business management (20 min).
Resources and closing – DIGIS3 services and support programmes, Q&A and final networking (10 min).
Mixta
16.00 - 19.00